A place to submit your stories of failure in Africa. Rule: you must provide at least ONE alternative idea, or suggestion, on how this could have been a success.

South Africa’s World Cup Logo for 2010 is a Joke

Posted: January 30th, 2009 | Author: Ntoko Ndemi | Filed under: Failure, Product Fail | Tags: , , |

The 2010 World Cup logo by South Africa is a travesty. A player is doing a bicycle kick overlayed against the colors of South Africa in the shape of the continent. Someone has even created a “Not the 2010 Logo” site in response.

One man’s reaction:

“[It looks like] a frog jumping over a pork chop.”

What could they have done to make this better? A different design - something less busy.

2010_logo_large.jpg (51 KB)

This post was submitted by Ntoko Ndemi.

2 Comments on “South Africa’s World Cup Logo for 2010 is a Joke”

  1. 1 Sylvain said at 16:50 on January 30th, 2009:

    This logo is better than our logo for the 2010 olympic game.

    But thats a taste question ;)

    http://vancouverrealestateblog.ca/wp-content/uploads/2008/09/501px-2010_winter_olympics_logosvg.png

  2. 2 Mo said at 11:45 on March 4th, 2009:

    Actually, I do quite like it!

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